Personal Data Protection Law (KVKK) Disclosure Text on the Processing of Personal Data

1. INTRODUCTION

Miss Diamond shows utmost sensitivity regarding the protection of personal data and takes all necessary measures to protect the rights of personal data owners protected by the Constitution of the Republic of Turkey and the Personal Data Protection Law No. 6698 (“KVKK”). This Policy has been prepared to set forth the principles and rules to be applied by the Company regarding the processing and protection of personal data as stipulated in the KVKK. This Policy may be updated periodically if necessary to comply with the KVKK and secondary legislation. The updates will be published on the Company's website.

2. PURPOSES OF PROCESSING AND TRANSFERRING PERSONAL DATA

Personal Data is processed within the scope of the personal data processing conditions specified in Articles 5 and 6 of the Law, limited to the purposes of correctly planning, executing, and managing the Company's human resources policies, commercial partnerships, management and communication activities, and strategies in accordance with the law and the purpose of the Law; enabling Personal Data Owners to benefit from its products and services in the best way and recommending them by customizing them according to their requests, needs, and wishes; ensuring the highest level of data security; developing the services offered on the website and fixing errors on the site; communicating with Personal Data Owners who convey their requests and complaints and ensuring the management of requests and complaints; event management; providing information to authorized institutions arising from the legislation; creating and tracking visitor records. In the event that the processing activity carried out for the aforementioned purposes does not meet any of the conditions stipulated in the Law, your explicit consent is obtained by the Company for the relevant processing process. Which personal data is collected, stored, and transferred by our Company is available in our KVKK policy and is open to access for data owners who want to have detailed information.

3. OUR METHOD OF COLLECTING YOUR PERSONAL DATA AND OUR LEGAL REASONS

We collect your personal data through automatic methods such as security cameras and devices in our stores, including dealers with whom we use a common customer management and cash register system; recording the information you verbally declare to sales consultants in our stores into our systems; recording the information you provide during your purchases on our Store/Site or internet sites/mobile applications that sell Miss Diamond products or during your membership on the Site into our systems and performing transactions through these channels; recording all kinds of shopping, collection, delivery, transaction, survey filling, registration, behavioral movements and transactions on the Store/Site into our systems; recording your requests and complaints that you have conveyed to us during mutual communication through our Communication Channels, General Directorate, or Stores; recording your conversations with the call center; and through non-automatic methods such as recording the information/documents about you from official institutions, organizations, and judicial/administrative authorities, and recording your records regarding your return/review processes into the relevant documents.

We collect/process your personal data based on the legal reasons that:

  • It is necessary to process the personal data of the parties to the agreement, provided that it is directly related to the establishment or performance of an agreement, regarding the establishment of Site membership and the fulfillment of our obligations in accordance with the membership agreement, and the sales and after-sales support processes,
  • Your “explicit consent” regarding the personal data processing processes and commercial communication activities within the scope of marketing, segmentation, and analysis studies within the scope of Site membership,
  • It is necessary to process data for the legitimate interests of the data controller, regarding the detection and prevention of suspicious transactions related to Site membership and Site usage, ensuring transaction security, studies on operational processes (strategic planning, analysis, and business development studies) and our customer relations processes,
  • It is necessary to process data for the legitimate interests of the data controller, regarding the processes of making records with security cameras in the stores, “it is necessary to process and transfer data for the establishment, use, or protection of rights” and “fulfillment of a legal obligation”,
  • It is necessary to fulfill a legal obligation and “it is explicitly stipulated in the laws” regarding our obligations arising from the legislation,
  • It is also necessary to process and transfer data for the establishment, use, or protection of rights, regarding legal disputes, investigations, and other judicial/official processes,
  • The data has been made public by the person concerned themselves.

You can stop the relevant commercial communication by performing the specified action (rejection) in the commercial electronic messages we send at any time and without giving any reason, and/or you can terminate your relevant membership by withdrawing your explicit consent regarding Site membership, thus stopping the personal data processing processes based on explicit consent.

4. PERIODS OF STORING PERSONAL DATA BY THE COMPANY

The Company stores personal data for the period specified in the KVKK and relevant legislation if it is stipulated in this legislation. If a period for the storage of personal data is not stipulated in the relevant laws and legislation, the Company stores the personal data for the period required for its processing in accordance with the customs of commercial life and then deletes, destroys, or anonymizes it. All details regarding deletion, destruction, or anonymization are available in our KVKK policy and are accessible on our website.

5. DELETION, DESTRUCTION, AND ANONYMIZATION OF PERSONAL DATA

Although personal data has been processed in accordance with the KVKK and other relevant legal provisions by the Company, if the reasons requiring its processing cease to exist and the storage periods expire, the personal data is deleted, destroyed, or anonymized ex officio or upon the request of the person concerned.

6. RIGHTS OF THE PERSONAL DATA SUBJECT ACCORDING TO THE KVKK

In accordance with Article 11 of the Personal Data Protection Law, as the Data Subject, by applying to Miss Diamond, you have the right to:

  • Learn whether your Personal Data has been processed,
  • Request information about your Personal Data if it has been processed,
  • Learn the purpose of processing your Personal Data and whether they are used in accordance with the purpose,
  • Know the third parties to whom your Personal Data is transferred at home or abroad,
  • Request the correction of your Personal Data if it is incomplete or incorrectly processed and request the notification of the transaction made in this context to the third parties to whom your Personal Data has been transferred,
  • Request the deletion or destruction of your Personal Data in the event that the reasons requiring the processing of your Personal Data have ceased to exist, to be evaluated within the principles of purpose, duration, and legitimacy, although it has been processed in accordance with the KVKK and other relevant legislation, and to request the notification of the transaction made in this context to the third parties to whom the Personal Data has been transferred,
  • Object to the emergence of a result against the person themselves by analyzing the processed data exclusively through automatic systems,
  • Request the compensation of the damage in the event that you suffer damage due to the illegal processing of your Personal Data.

In this context, you can submit your request regarding your above-mentioned rights by filling out the Miss Diamond Data Subject Application Form in accordance with the procedures and principles determined and by using the communication methods specified in the form. Miss Diamond will conclude the request free of charge as soon as possible and within 30 (thirty) days at the latest, depending on the nature of the request. However, in the event that a fee is foreseen by the Personal Data Protection Board and an additional cost arises regarding the finalization of the requests by Miss Diamond, the fees in the tariff determined by the Personal Data Protection Board may be requested by Miss Diamond. In cases where your Personal Data is processed with your explicit consent, we would like to emphasize that if you withdraw this explicit consent, you will be removed from the membership program where the said explicit consent is necessary for the processing, and you will not be able to benefit from the advantages you benefited from as of the relevant date due to the said processing. You can always follow the changes within the scope of the legislation and our application regarding Personal Data from the relevant page of our website.

For any questions, you can reach us by calling our call center at +90 552 850 40 00.

Data Controller:
Miss Diamond

Address:
Mesihpaşa Mah. Sait efendi Sok. No:9 Fatih / İstanbul / Türkiye

Email:
[email protected]

KEP:
[email protected]

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